"Advertising strategy is no laughing matter." Sharon Taylor - SVP Podcast Strategy & Product Operations, based in Montreal.
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Other articles written by Sharon
![Podcast Glossary: Understanding the language of enterprise podcast publishing](https://blog.tritondigital.com/hs-fs/hubfs/undefined-Apr-29-2024-08-17-14-9650-PM.jpeg?width=380&height=380&name=undefined-Apr-29-2024-08-17-14-9650-PM.jpeg)
Jul 4, 2021
Podcast Glossary: Understanding the language of enterprise podcast publishing
Although podcasting may seem a relatively new media, it’s actually been 15 years since the first epi...
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Podcast Glossary: Understanding the language of enterprise podcast publishing
![Playlists and Playlist Sharing in Omny Studio](https://blog.tritondigital.com/hs-fs/hubfs/undefined-Apr-26-2024-07-03-42-8534-PM.jpeg?width=380&height=380&name=undefined-Apr-26-2024-07-03-42-8534-PM.jpeg)
Nov 7, 2021
Playlists and Playlist Sharing in Omny Studio
Omny Studio is not just a podcast host — we offer so much more than that. One of the features that m...
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Playlists and Playlist Sharing in Omny Studio
![Engineering Consumption Analytics for Apple Podcasts: figuring out how people listen inside a Faraday cage](https://blog.tritondigital.com/hs-fs/hubfs/undefined-May-01-2024-02-11-39-9585-PM.jpeg?width=380&height=380&name=undefined-May-01-2024-02-11-39-9585-PM.jpeg)
Dec 11, 2017
Engineering Consumption Analytics for Apple Podcasts: figuring out how people listen inside a Faraday cage
One of the most common requests we get from podcast content producers is more analytics. Understan...
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Engineering Consumption Analytics for Apple Podcasts: figuring out how people listen inside a Faraday cage
![By The Numbers: 2022 Edition](https://blog.tritondigital.com/hs-fs/hubfs/alexey-ruban-73o_FzZ5x-w-unsplash.jpg?width=380&height=380&name=alexey-ruban-73o_FzZ5x-w-unsplash.jpg)
Jul 21, 2022
By The Numbers: 2022 Edition
An updated look at how podcasts are performing around the globe, from our head of Podcast Strat...
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By The Numbers: 2022 Edition
![A Deeper Dive into Omny Studio’s Shared Listeners Tool](https://blog.tritondigital.com/hs-fs/hubfs/undefined-Apr-26-2024-08-17-32-8005-PM.png?width=380&height=380&name=undefined-Apr-26-2024-08-17-32-8005-PM.png)
Aug 15, 2021
A Deeper Dive into Omny Studio’s Shared Listeners Tool
Omny Studio’s Shared Listeners Tool allows publishers to gain valuable insights into how many indivi...
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A Deeper Dive into Omny Studio’s Shared Listeners Tool
![Building Social Audio into your Podcast Strategy](https://blog.tritondigital.com/hs-fs/hubfs/undefined-Apr-29-2024-05-36-21-4534-PM.jpeg?width=380&height=380&name=undefined-Apr-29-2024-05-36-21-4534-PM.jpeg)
Jun 30, 2021
Building Social Audio into your Podcast Strategy
How best to utilize this emerging medium and engage with your listeners in real-time.
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Building Social Audio into your Podcast Strategy
![The Global Podcast Market in 2022](https://blog.tritondigital.com/hs-fs/hubfs/Imported_Blog_Media/0*MftEYhEwcG6I6RDy.jpeg?width=380&height=380&name=0*MftEYhEwcG6I6RDy.jpeg)
Dec 16, 2021
The Global Podcast Market in 2022
Our Managing Director, Sharon Taylor, and Triton Digital’s team of global market development direc...
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The Global Podcast Market in 2022
![Omny Studio now enabled for embedding content in LinkedIn Articles](https://blog.tritondigital.com/hs-fs/hubfs/amr-taha-tN7QTFMFobc-unsplash-1.jpg?width=380&height=380&name=amr-taha-tN7QTFMFobc-unsplash-1.jpg)
Nov 22, 2022
Omny Studio now enabled for embedding content in LinkedIn Articles
This will probably be the most meta blog or article I ever write. I'm going to talk about how to emb...
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Omny Studio now enabled for embedding content in LinkedIn Articles
![Ensuring brand suitability solutions are suitable for podcasting.](https://blog.tritondigital.com/hs-fs/hubfs/1720805839815.png?width=380&height=380&name=1720805839815.png)
Jul 25, 2024
Ensuring brand suitability solutions are suitable for podcasting.
At the end of March, we announced our acquisition of Sounder - an AI-driven audio insights platform ...
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Ensuring brand suitability solutions are suitable for podcasting.
Nov 17, 2017
The People’s Show: a Radio and Podcast Success Story
Many tout it as the most popular Australian radio show ever and after 11 years on and off Australian...
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The People’s Show: a Radio and Podcast Success Story
![A great year for podcasts, all around the globe.](https://blog.tritondigital.com/hs-fs/hubfs/Imported_Blog_Media/0*OIMj-Cn-LsADWEyp-1.jpeg?width=380&height=380&name=0*OIMj-Cn-LsADWEyp-1.jpeg)
Sep 30, 2022
A great year for podcasts, all around the globe.
CelebratingInternational Podcast Day 2022with 12 months of insights and podcast data from Omny Stu...
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A great year for podcasts, all around the globe.
![Podcast Benchmarking](https://blog.tritondigital.com/hs-fs/hubfs/Benchmarking%20Blog-1.png?width=380&height=380&name=Benchmarking%20Blog-1.png)
Feb 20, 2024
Podcast Benchmarking
We startedpublishing benchmarking data in 2021, aimed at addressing the ever-present question on...
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Podcast Benchmarking
![Benchmarking, oh Benchmarking](https://blog.tritondigital.com/hs-fs/hubfs/jonathan-velasquez-c1ZN57GfDB0-unsplash.jpg?width=380&height=380&name=jonathan-velasquez-c1ZN57GfDB0-unsplash.jpg)
Sep 27, 2022
Benchmarking, oh Benchmarking
Our head of Podcast Strategy attempts to answer the burning question on every podcasters lips when i...
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Benchmarking, oh Benchmarking
![Best Practice for Creating Promos for Your Podcast](https://blog.tritondigital.com/hs-fs/hubfs/undefined-Apr-29-2024-04-48-13-7379-PM.jpeg?width=380&height=380&name=undefined-Apr-29-2024-04-48-13-7379-PM.jpeg)
Jun 14, 2021
Best Practice for Creating Promos for Your Podcast
It’s the reason that many podcasts join podcast networks — the opportunity toplace promos for your...
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Best Practice for Creating Promos for Your Podcast
![Omny Studio’s Secure Podcast Distribution Tools](https://blog.tritondigital.com/hs-fs/hubfs/undefined-Apr-30-2024-07-48-24-8299-PM.jpeg?width=380&height=380&name=undefined-Apr-30-2024-07-48-24-8299-PM.jpeg)
May 6, 2021
Omny Studio’s Secure Podcast Distribution Tools
There has been a flurry of announcements recently around premium paid podcast distribution. First, A...
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Omny Studio’s Secure Podcast Distribution Tools