Sharon Taylor

Author
"Advertising strategy is no laughing matter." Sharon Taylor - SVP Podcast Strategy & Product Operations, based in Montreal. Back to blog

Other articles written by Sharon

What If Brand Suitability Was Actually Suitable For Podcasting?
Podcasting
Audio
advertisers
Brand Suitability
Dec 3, 2024

What If Brand Suitability Was Actually Suitable For Podcasting?

Brand suitability, safety and contextual targeting is an opportunity knocking on the doors of all...
Read more What If Brand Suitability Was Actually Suitable For Podcasting?
Omny Studio now enabled for embedding content in LinkedIn Articles
podcast
Nov 22, 2022

Omny Studio now enabled for embedding content in LinkedIn Articles

This will probably be the most meta blog or article I ever write. I'm going to talk about how to emb...
Read more Omny Studio now enabled for embedding content in LinkedIn Articles
Best Practice for Creating Promos for Your Podcast
Podcasting
podcast
omny studio
Jun 14, 2021

Best Practice for Creating Promos for Your Podcast

It’s the reason that many podcasts join podcast networks — the opportunity toplace promos for your...
Read more Best Practice for Creating Promos for Your Podcast
A great year for podcasts, all around the globe.
Podcasting
podcast
omny studio
Sep 30, 2022

A great year for podcasts, all around the globe.

CelebratingInternational Podcast Day 2022with 12 months of insights and podcast data from Omny Stu...
Read more A great year for podcasts, all around the globe.
The People’s Show: a Radio and Podcast Success Story
Podcasting
podcast
omny studio
Nov 17, 2017

The People’s Show: a Radio and Podcast Success Story

Many tout it as the most popular Australian radio show ever and after 11 years on and off Australian...
Read more The People’s Show: a Radio and Podcast Success Story
Benchmarking, oh Benchmarking
omny studio
Sep 27, 2022

Benchmarking, oh Benchmarking

Our head of Podcast Strategy attempts to answer the burning question on every podcasters lips when i...
Read more Benchmarking, oh Benchmarking
Podcast Glossary: Understanding the language of enterprise podcast publishing
Podcasting
podcast
omny studio
Jul 4, 2021
Podcast Benchmarking
Podcasting
Audience Measurement
Feb 20, 2024

Podcast Benchmarking

We startedpublishing benchmarking data in 2021, aimed at addressing the ever-present question on...
Read more Podcast Benchmarking
Building Social Audio into your Podcast Strategy
Podcasting
podcast
omny studio
Jun 30, 2021

Building Social Audio into your Podcast Strategy

How best to utilize this emerging medium and engage with your listeners in real-time.
Read more Building Social Audio into your Podcast Strategy
The Global Podcast Market in 2022
Podcasting
Dec 16, 2021

The Global Podcast Market in 2022

Our Managing Director, Sharon Taylor, and Triton Digital’s team of global market development direc...
Read more The Global Podcast Market in 2022
Playlists and Playlist Sharing in Omny Studio
Podcasting
publishers
omny studio
Nov 7, 2021

Playlists and Playlist Sharing in Omny Studio

Omny Studio is not just a podcast host — we offer so much more than that. One of the features that m...
Read more Playlists and Playlist Sharing in Omny Studio
A Deeper Dive into Omny Studio’s Shared Listeners Tool
Podcasting
podcast
omny studio
Aug 15, 2021

A Deeper Dive into Omny Studio’s Shared Listeners Tool

Omny Studio’s Shared Listeners Tool allows publishers to gain valuable insights into how many indivi...
Read more A Deeper Dive into Omny Studio’s Shared Listeners Tool
Ensuring brand suitability solutions are suitable for podcasting.
Sounder
Jul 25, 2024

Ensuring brand suitability solutions are suitable for podcasting.

At the end of March, we announced our acquisition of Sounder - an AI-driven audio insights platform ...
Read more Ensuring brand suitability solutions are suitable for podcasting.
Omny Studio’s Secure Podcast Distribution Tools
Podcasting
podcast
omny studio
May 6, 2021

Omny Studio’s Secure Podcast Distribution Tools

There has been a flurry of announcements recently around premium paid podcast distribution. First, A...
Read more Omny Studio’s Secure Podcast Distribution Tools
By The Numbers: 2022 Edition
Podcasting
Jul 21, 2022

By The Numbers: 2022 Edition

An updated look at how podcasts are performing around the globe, from our head of Podcast Strat...
Read more By The Numbers: 2022 Edition
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