"Advertising strategy is no laughing matter." Sharon Taylor - SVP Podcast Strategy & Product Operations, based in Montreal.
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Other articles written by Sharon
Dec 3, 2024
What If Brand Suitability Was Actually Suitable For Podcasting?
Brand suitability, safety and contextual targeting is an opportunity knocking on the doors of all...
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What If Brand Suitability Was Actually Suitable For Podcasting?
Nov 22, 2022
Omny Studio now enabled for embedding content in LinkedIn Articles
This will probably be the most meta blog or article I ever write. I'm going to talk about how to emb...
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Omny Studio now enabled for embedding content in LinkedIn Articles
Jun 14, 2021
Best Practice for Creating Promos for Your Podcast
It’s the reason that many podcasts join podcast networks — the opportunity toplace promos for your...
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Best Practice for Creating Promos for Your Podcast
Sep 30, 2022
A great year for podcasts, all around the globe.
CelebratingInternational Podcast Day 2022with 12 months of insights and podcast data from Omny Stu...
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A great year for podcasts, all around the globe.
Nov 17, 2017
The People’s Show: a Radio and Podcast Success Story
Many tout it as the most popular Australian radio show ever and after 11 years on and off Australian...
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The People’s Show: a Radio and Podcast Success Story
Sep 27, 2022
Benchmarking, oh Benchmarking
Our head of Podcast Strategy attempts to answer the burning question on every podcasters lips when i...
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Benchmarking, oh Benchmarking
Dec 11, 2017
Engineering Consumption Analytics for Apple Podcasts: figuring out how people listen inside a Faraday cage
One of the most common requests we get from podcast content producers is more analytics. Understan...
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Engineering Consumption Analytics for Apple Podcasts: figuring out how people listen inside a Faraday cage
Jul 4, 2021
Podcast Glossary: Understanding the language of enterprise podcast publishing
Although podcasting may seem a relatively new media, it’s actually been 15 years since the first epi...
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Podcast Glossary: Understanding the language of enterprise podcast publishing
Feb 20, 2024
Podcast Benchmarking
We startedpublishing benchmarking data in 2021, aimed at addressing the ever-present question on...
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Podcast Benchmarking
Jun 30, 2021
Building Social Audio into your Podcast Strategy
How best to utilize this emerging medium and engage with your listeners in real-time.
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Building Social Audio into your Podcast Strategy
Dec 16, 2021
The Global Podcast Market in 2022
Our Managing Director, Sharon Taylor, and Triton Digital’s team of global market development direc...
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The Global Podcast Market in 2022
Nov 7, 2021
Playlists and Playlist Sharing in Omny Studio
Omny Studio is not just a podcast host — we offer so much more than that. One of the features that m...
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Playlists and Playlist Sharing in Omny Studio
Aug 15, 2021
A Deeper Dive into Omny Studio’s Shared Listeners Tool
Omny Studio’s Shared Listeners Tool allows publishers to gain valuable insights into how many indivi...
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A Deeper Dive into Omny Studio’s Shared Listeners Tool
Jul 25, 2024
Ensuring brand suitability solutions are suitable for podcasting.
At the end of March, we announced our acquisition of Sounder - an AI-driven audio insights platform ...
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Ensuring brand suitability solutions are suitable for podcasting.
May 6, 2021
Omny Studio’s Secure Podcast Distribution Tools
There has been a flurry of announcements recently around premium paid podcast distribution. First, A...
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Omny Studio’s Secure Podcast Distribution Tools
Jul 21, 2022
By The Numbers: 2022 Edition
An updated look at how podcasts are performing around the globe, from our head of Podcast Strat...
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By The Numbers: 2022 Edition