"Advertising strategy is no laughing matter." Sharon Taylor - SVP Podcast Strategy & Product Operations, based in Montreal.
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Other articles written by Sharon
Jun 30, 2021
Building Social Audio into your Podcast Strategy
How best to utilize this emerging medium and engage with your listeners in real-time.
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Building Social Audio into your Podcast Strategy
Aug 15, 2021
A Deeper Dive into Omny Studio’s Shared Listeners Tool
Omny Studio’s Shared Listeners Tool allows publishers to gain valuable insights into how many indivi...
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A Deeper Dive into Omny Studio’s Shared Listeners Tool
Nov 17, 2017
The People’s Show: a Radio and Podcast Success Story
Many tout it as the most popular Australian radio show ever and after 11 years on and off Australian...
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The People’s Show: a Radio and Podcast Success Story
Nov 22, 2022
Omny Studio now enabled for embedding content in LinkedIn Articles
This will probably be the most meta blog or article I ever write. I'm going to talk about how to emb...
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Omny Studio now enabled for embedding content in LinkedIn Articles
Jul 21, 2022
By The Numbers: 2022 Edition
An updated look at how podcasts are performing around the globe, from our head of Podcast Strat...
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By The Numbers: 2022 Edition
Dec 11, 2017
Engineering Consumption Analytics for Apple Podcasts: figuring out how people listen inside a Faraday cage
One of the most common requests we get from podcast content producers is more analytics. Understan...
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Engineering Consumption Analytics for Apple Podcasts: figuring out how people listen inside a Faraday cage
Nov 7, 2021
Playlists and Playlist Sharing in Omny Studio
Omny Studio is not just a podcast host — we offer so much more than that. One of the features that m...
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Playlists and Playlist Sharing in Omny Studio
Jun 14, 2021
Best Practice for Creating Promos for Your Podcast
It’s the reason that many podcasts join podcast networks — the opportunity toplace promos for your...
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Best Practice for Creating Promos for Your Podcast
Sep 30, 2022
A great year for podcasts, all around the globe.
CelebratingInternational Podcast Day 2022with 12 months of insights and podcast data from Omny Stu...
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A great year for podcasts, all around the globe.
May 6, 2021
Omny Studio’s Secure Podcast Distribution Tools
There has been a flurry of announcements recently around premium paid podcast distribution. First, A...
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Omny Studio’s Secure Podcast Distribution Tools
Dec 16, 2021
The Global Podcast Market in 2022
Our Managing Director, Sharon Taylor, and Triton Digital’s team of global market development direc...
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The Global Podcast Market in 2022
Sep 27, 2022
Benchmarking, oh Benchmarking
Our head of Podcast Strategy attempts to answer the burning question on every podcasters lips when i...
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Benchmarking, oh Benchmarking
Feb 20, 2024
Podcast Benchmarking
We startedpublishing benchmarking data in 2021, aimed at addressing the ever-present question on...
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Podcast Benchmarking
Dec 3, 2024
What If Brand Suitability Was Actually Suitable For Podcasting?
Brand suitability, safety and contextual targeting is an opportunity knocking on the doors of all...
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What If Brand Suitability Was Actually Suitable For Podcasting?
Jul 4, 2021
Podcast Glossary: Understanding the language of enterprise podcast publishing
Although podcasting may seem a relatively new media, it’s actually been 15 years since the first epi...
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Podcast Glossary: Understanding the language of enterprise podcast publishing
Jul 25, 2024
Ensuring brand suitability solutions are suitable for podcasting.
At the end of March, we announced our acquisition of Sounder - an AI-driven audio insights platform ...
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Ensuring brand suitability solutions are suitable for podcasting.