On Monday, May 4, 2020, we announced the release of the latest U.S Podcast Report for the March 16 through April 12, 2020 reporting period, as measured by Triton’s Podcast Metrics measurement service.
The Top Podcasts are ranked by both Average Weekly Downloads and Average Weekly Users for the March 16 through April 12, 2020 reporting period, in accordance with the latest IAB Podcast Technical Measurement Guidelines.
Fourteen new entities debuted in the U.S. Podcast Report in this reporting period, including Unlocking Us with Brené Brown (RADIO.COM/Cadence13), The Jordan B. Peterson Podcast (Cumulus/Westwood One), and The Fox News Rundown (FOX News Podcasts).
Leading podcasts by Average Weekly Downloads include Up First, The Ben Shapiro Show, My Favorite Murder with Karen Kilgariff and Georgia Hardstark, and Planet Money, with NPR News Now remaining in the #1 spot as the most downloaded podcast in the United States. For the same reporting period, leading podcasts by Average Weekly Users include Up First, My Favorite Murder with Karen Kilgariff and Georgia Hardstark, The Ben Shapiro Show, Planet Money, and Fresh Air, with NPR News Now in the #1 spot as the most downloaded podcast in the United States from March 16th through April 12th.
Also within the March 16 through April 12th reporting period, COVID-19 focused episodes climbed the Average Weekly Downloads chart with NPR’s Corona Virus Daily ranking in the top 30, and Planet Money ranking #3 due to its pandemic-related episodes such as Where Do We Get $2,000,000,000,000?. Additionally, the new True Crime podcast, Joe Exotic: Tiger King, based off of the hit Netflix docuseries ranks in the top 50.
The Top Networks are also ranked by Average Weekly Downloads and Average Weekly Users for the reporting period of March 16 through April 12th (Monday to Sunday). NPR remained in the #1 spot with 42,473,000 Average Weekly Downloads and 11,662,000 Average Weekly Users, followed by RADIO.COM/Cadence 13 and Stitcher. The Top 10 Networks represent 486M downloads in total.
Certified by the IAB Tech Lab, Triton’s Podcast Reports eliminate inconsistent measurement practices and self-reported data, providing content creators, marketers, media buyers, and the audio industry at large with validated and transparent podcast audience data in the US. In addition to the U.S., Triton currently publishes Podcast Reports in Australia and Latin America, and has announced that the Netherlands will follow.
To view the full results of the U.S. Podcast Report, visit https://www.tritondigital.com/resources/podcast-reports.
Any podcast network or publisher with an audience in the United States is eligible to participate in the U.S. Podcast Report. To learn more, contact solutions@tritondigital.com.
With 10+ years of digital audio measurement expertise, Triton’s Podcast Metrics measurement service provides reliable and informative data around how, when, and where podcast and audio on demand content is being consumed across multiple hosting platforms, with the ability to view metrics by date range, location, device, player, network, program, episode, and more.
