On Thursday, July 23, 2020 we announced the release of the latest U.S Podcast Report for the June 8 – July 5, 2020 reporting period, as measured by Triton’s Podcast Metrics measurement service.
The Top Network Reports are ranked by Average Weekly Downloads and Average Weekly Users, in accordance with the latest IAB Podcast Technical Measurement Guidelines.
In this reporting period, NPR remained in the #1 spot with 43.1M Average Weekly Downloads and 12.1M Average Weekly Users, followed by Stitcher with 23.3M Average Weekly Downloads and 7.3M Average Weekly Users, Entercom’s Podcast Network, including Cadence 13 and Pineapple Street Studios with 23M Average Weekly Downloads and 6.7M Average Weekly Users, and Wondery with 18.5M Average Weekly Downloads and 4.9M Average Weekly Users.
The Top 15 Networks represent 591M podcast episode downloads in total, up 3.4% from the previous reporting period (May 11 – June 7, 2020).
The Top Podcasts are also ranked by both Average Weekly Downloads and Average Weekly Users, in accordance with the latest IAB Podcast Technical Measurement Guidelines.
In the Top 100 Podcasts by Downloads report, WTF with Marc Maron Podcast (Stitcher) made its debut for the first time this reporting period. Additionally, four new entities made their debut in the Top 100 Podcasts by Users report this reporting period, including Literally! With Rob Lowe (Stitcher), Murder in Hollywoodland (Wondery), and Silence is Not an Option (WarnerMedia).
Leading podcasts by Average Weekly Downloads include Up First (NPR), The Ben Shapiro Show (Cumulus Media/Westwood One), My Favorite Murder with Karen Kilgariff and Georgia Hardstark (Stitcher), and NPR Politics (NPR), with NPR News Now remaining in the #1 spot as the most downloaded podcast in the United States.
Leading podcasts by Average Weekly Users include Up First (NPR), My Favorite Murder with Karen Kilgariff and Georgia Hardstark (Stitcher), The Ben Shapiro Show (Cumulus Media/Westwood One), and Fresh Air (NPR), with NPR News Now remaining in the #1 spot as the most downloaded podcast in the United States.
Certified by the IAB Tech Lab, Triton’s Podcast Metrics eliminates inconsistent measurement practices and self-reported data, providing content creators, marketers, media buyers, and the audio industry at large with validated and transparent podcast audience data.
To view the full results of the U.S. Podcast Report, visit https://www.tritondigital.com/resources/podcast-reports
To opt-in to receiving Triton’s Podcast Reports via email, visit: https://www.tritondigital.com/pmsignup
Any podcast network or publisher with an audience in the United States is eligible to participate in the U.S. Podcast Report. To learn more, contact firstname.lastname@example.org.
With 10+ years of digital audio measurement expertise, Triton’s Podcast Metrics measurement service provides reliable and informative data around how, when, and where podcast and audio on demand content is being consumed across multiple hosting platforms, with the ability to view metrics by date range, location, device, player, network, program, episode, and more.