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December 13, 2011

'Tis the Season for Giving. Not Wasting.

An industry friend called me the other day and asked, "Why are you so against the Arbitron Total Audience Measurement plan? For what it's worth," he said, "I think we'd all just like to see you guys...

November 30, 2011

The Gift That Keeps on Giving

1. Audience Has Arrived

The most recent Webcast Metrics report marks a new milestone. For the first time since we began tracking online listenership for radio, the total audience measured has...

October 06, 2011

Lessons From Across The Pond

I've operated for so long inside of the U.S. radio bubble that I really had no idea what I was in store for when I recently toured Europe meeting with clients, industry experts, and colleagues. My...

September 28, 2011

Arbitron Measurement: TAM or SCAM?

There's a lot of noise in the marketplace about Arbitron launching a new "Total Audience Measurement" product and that product being endorsed in advance by some broadcasters.

Where to begin?


September 20, 2011

Be unAmerican?

Posted via iMedia Connection

Brand loyalty is a funny thing. Most people think of Amex or CVS as standard bearers. They are. But for me, the definitive case study is the dynamic between fictional...

July 25, 2011

Databases, Deals and Disrespect

This week I spoke at the BIA/Kelsey Deals3D Conference, which covered the daily deals and half off coupon space. I spoke on the participation of local media in the daily deals phenomenon. Pureplay...

July 22, 2011

Measurement 101

Measurement and metrics basically fall into two categories: Panel & Survey based, or Census based.

Panel and Survey based measurement and metrics are basically an estimate. One person may be...

July 14, 2011

Inside Baseball

Yeah. We came from radio. Some people shy away from that. Not us. We believe there's great virtue in knowing where you came from. We believe it gives more credibility to our claim that we know where...

June 24, 2011

The Pioneers Get All the Arrows

Paul Jacobs makes a very interesting point in his latest blog, one that puts a different and relevant context on the streaming and digital debate:

"If you think back to what radio's pioneers must...

June 18, 2011

Radio and Records: Can’t We All Just Get Along?

Posted via

Not long ago the music Industry was raking in $40 billion a year in sales. Today it sits at around $15 billion. Radio, once a $20 billion industry, is hanging on at a...