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December 13, 2011
An industry friend called me the other day and asked, "Why are you so against the Arbitron Total Aud...
Nov 30, 2011
The Gift That Keeps on Giving
1. Audience Has Arrived The most recent Webcast Metrics report marks a new milestone. For the first ...
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The Gift That Keeps on Giving
Oct 6, 2011
Lessons From Across The Pond
I've operated for so long inside of the U.S. radio bubble that I really had no idea what I was in st...
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Lessons From Across The Pond
Sep 28, 2011
Arbitron Measurement: TAM or SCAM?
There's a lot of noise in the marketplace about Arbitron launching a new "Total Audience Measurement...
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Arbitron Measurement: TAM or SCAM?
Sep 20, 2011
Be unAmerican?
Posted via iMedia Connection Brand loyalty is a funny thing. Most people think of Amex or CVS as sta...
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Be unAmerican?