Ryan Coughlin

Author
“I’m here to chew bubblegum and grow the podcast industry, and I’m all out of bubblegum.” Ryan Coughlin, Director of Product, Sounder Back to blog

Other articles written by Ryan

Sounder: Enhanced Transcription, Joining Podcast Index and more.
Contextual Targeting
Jan 10, 2023

Sounder: Enhanced Transcription, Joining Podcast Index and more.

Merging Sounder’s Tools with Our Leading Technology Used by iHeartMedia and Supporting Podcast 2.0’s...
Read more Sounder: Enhanced Transcription, Joining Podcast Index and more.
Why NPR’s News Content is a Safe Bet for Brands
Brand Suitability
Jan 9, 2024

Why NPR’s News Content is a Safe Bet for Brands

There’s a persistent misconception that news content is inherently risky for advertisers. They often...
Read more Why NPR’s News Content is a Safe Bet for Brands
Success Sounds: Recap of Key Insights & Takeaways from IAB's Audio Day
Contextual Targeting
Nov 8, 2023

Success Sounds: Recap of Key Insights & Takeaways from IAB's Audio Day

Recently, I had the privilege of presenting at the IAB's Audio Day of Learning alongside Scott Davis...
Read more Success Sounds: Recap of Key Insights & Takeaways from IAB's Audio Day
Best-in-Class AI/ML Model for Brand Suitability Has Arrived
Brand Suitability
Jan 1, 2023

Best-in-Class AI/ML Model for Brand Suitability Has Arrived

Problem Definition: Surfacing the Hidden Data in Audio for Advertising Podcasting and audio media ha...
Read more Best-in-Class AI/ML Model for Brand Suitability Has Arrived
Podcast Brand Suitability: Audio Intelligence vs Legacy Solutions
Brand Suitability
Feb 7, 2023

Podcast Brand Suitability: Audio Intelligence vs Legacy Solutions

Advertising and media have co-existed for over 5000 years. In fact, the first ad seen in print dates...
Read more Podcast Brand Suitability: Audio Intelligence vs Legacy Solutions
How Sounder Helps Identify Applicants for the LinkedIn Podcast Network
Brand Suitability
Aug 9, 2023

How Sounder Helps Identify Applicants for the LinkedIn Podcast Network

Podcasts have experienced an extraordinary surge in popularity, becoming a preferred medium for prof...
Read more How Sounder Helps Identify Applicants for the LinkedIn Podcast Network
Unlocking enhanced audio advertising solutions for publishers
Contextual Targeting
Jan 1, 2023

Unlocking enhanced audio advertising solutions for publishers

As the VP of Platform Monetization at Sounder, I interact with audio publishers looking to generate ...
Read more Unlocking enhanced audio advertising solutions for publishers
Wrap-Up: Brand Safety Week and What's Coming for Audio Adtech
Brand Suitability
Jan 1, 2023

Wrap-Up: Brand Safety Week and What's Coming for Audio Adtech

Last week I attended the Brand Safety Summit in NY, where industry experts and senior leaders in th...
Read more Wrap-Up: Brand Safety Week and What's Coming for Audio Adtech
Keywords Aren’t the Key to Podcast Advertising
Contextual Targeting
Jan 3, 2023

Keywords Aren’t the Key to Podcast Advertising

A true contextual adtech solution is the key, and it launched this year. Podcast industry players a...
Read more Keywords Aren’t the Key to Podcast Advertising
Introducing Audio Data Cloud
Contextual Targeting
Jan 7, 2023

Introducing Audio Data Cloud

Today, we are introducing theAudio Data Cloud, a dedicated, secure, and customizable cloud environm...
Read more Introducing Audio Data Cloud
Navigating the Perils of Podcast Advertising With Brand Safety
Brand Suitability
Jul 10, 2023

Navigating the Perils of Podcast Advertising With Brand Safety

It’s no secret that podcasts are now mainstream.Pew Researchjust released its Audio and Podcasting...
Read more Navigating the Perils of Podcast Advertising With Brand Safety
Introducing Automated Brand Safety & Contextual Targeting.
Brand Suitability
Jan 1, 2023

Introducing Automated Brand Safety & Contextual Targeting.

As podcast engagement continues to soar (the industry expectshalf a billion global listeners by 202...
Read more Introducing Automated Brand Safety & Contextual Targeting.
What is Audio SEO?
Podcasting
Audio
Brand Suitability
Contextual Targeting
Jan 1, 2023

What is Audio SEO?

"Right now Google is really good at giving you text and video related to your search query. With all...
Read more What is Audio SEO?
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